Improve Direct Sales-Smile When Talking On The Phone!
Direct sales and home-based sales is now a multi-million dollar industry that is growing larger every day. The autonomy provided the sales business consultant is a double-edged sword. Independence often makes sales reps feel as though they have no one to turn to for advice and suggestions. Fear no more. One of the most powerful techniques for expanding your business that will improve your closing or conversion ratio is also one of the most time-honored techniques in sales and it is FREE!
Affiliate marketing is one of the most effective and powerful ways of earning money online. This program gives everybody a chance to make a profit through the Internet. Since these affiliate marketing programs are easy to join, implement and pays you commission on a regular basis, more and more people are now signing up for affiliate programs.
Affiliate marketing gives an opportunity to bloggers and those with a website to earn via placement of advertisement on their website. There are different ways through which the publishers get their commission. In some cases it is only about pay per click but mostly it goes beyond that to pay per lead or pay per purchase. For an affiliate marketer, this is an easy opportunity to make money wherein there is no target to meet from the organization concerned but the more is the traffic directed towards the merchant’s website via your site or blog, the higher is the commission you get.
In some cases it also depends on the conversion ratio. There are several advantages of affiliate marketing for the advertiser but the positives in affiliate marketing work in favor of the publisher as well. Let’s take a look at the ways to enhance affiliate marketing earnings for you while escaping the negatives in affiliate marketing.
1. Maintain steady traffic on your website
This is a pre-requisite for you to gain monetarily from your association with a merchant and to align your goals in a manner to let the positives in affiliate marketing work in your favor. Keep your focus firmly on getting more traffic for your website to make an attempt at a higher conversion ratio. Work towards increasing the number of visits from your merchants’ target audience for the purpose.
2. Check the merchant’s credentials
Many people want to earn from affiliate marketing as fast as possible. In their rush, they quite often choose a ‘bandwagon’ product. This is the kind of product that the program thinks is ‘hot’ – the type of product that everyone is promoting, or it has the highest commission rates. They choose the product that is in demand without actually considering if the product appeals to them. Instead of jumping on the bandwagon, try and choose a product in which you are truly interested in. For any endeavour to succeed, you should take some time to plan and figure out your actions.
There are numerous cases of fraud over the web wherein the lure of the advantages of affiliate marketing and the fact that it is recognized as a money spinner makes people overlook the need for collecting information about the merchant. Collect information over the web about the experience of affiliate marketers previously associated with the site. Ensure the reliability of the affiliate marketing program before making an investment.
3. Take up affiliate marketing for more than one merchant
This is an effective way for monetizing your blog. Do not pin all your hopes on revenues from ads for a single merchant. Keep your options open and let more merchants advertise on your site or blog.
Since affiliate programs are very easy to join, you might be tempted to join multiples of affiliate programs to try and maximise the earnings you will be getting. Surely the best way to earn lots of money is to join lots of programs – what have you got to lose ? Although it might be a great way to have multiple sources of income, joining multiple programs and attempting to promote them all at the same time will prevent you from concentrating on each one of them. It is very time consuming promoting affiliate programs, especially when you first start out and have little experience.
4. Ensure the quality of landing pages
If you have signed into an affiliate marketing plan wherein you get paid per purchase, it is essential that the landing page does justice to the efforts you put in for directing people to that site. Else, you will gain nothing out of it despite all your efforts. Make sure that the ads links to pages that provide all information to the potential customers and present the product features in a manner that people see their benefit in making the purchase.
5. Get a clear understanding of the costs involved
Even if the initial investment is small, you do incur expenses in affiliate marketing. Ensure that you are not caught unawares later on by the intricate web of terms and conditions. Get information on charges relating to installation and purchase apart from advancement expenses and servicing charges. In addition, understand all the riders attached with the commission that affiliate marketers get.
6. Put in the effort to drive sales
Talk about related topics in your posts. When a new product is launched, give a review or talk about your experience of using a product. Do this only when you believe in the product else you may lose credibility among your readers.
7. Opt for affiliate marketing for merchants related to your sphere of activity
In case you have a domain specific blog then this is the most obvious thing to do. This is because your blog invariably gets readers who have interest in the particular domain. Write about topics related to the product. A piece on how to opt for a product for a function that relates to the products you advertise for or the advantages of such products can prove to be an indirect yet effective marketing strategy for those products. This paves the way for you to gain monetarily from it.
The advantages of affiliate marketing far outweigh the problems that can arise out of it both for the merchant and the publisher. The internet provides different kinds of alternatives for advertising that does not entail a large investment or effort on the part of the merchant. The negatives in affiliate marketing can be taken care of at the time of entering into an agreement by negotiating the details well in advance and emphasizing on the do’s and the don’ts. Make sure you make the most of the positives in affiliate marketing by ensuring the reliability of the merchant and taking into account the reviews of the publishers having been associated with the organization.
During the conversation with your potential customer , keep in mind these elements :
What they are caring about ?
For sales online (Consulting via chat, email, phone, ...) to note the factors that customers care about most, they are:
+ The guarantee to see the positive result after using product
Before buying a product or service registration you offer , the visitor wants to know what they will be achieved After using products, so, Online salesperson advisory should be brief, concise that our customers will certainly get
Most of all want to be effective quickly, so you need state a specific period of time to achieve the result. For example: Sale of an online course
I emphasize the specific time to complete the process of learning and practice , then customer can start to benefit from what they have learnt.
Specifically: "Within two weeks, within 1 month ... you will be equipped with sufficient knowledge and skills to start .....
Note: The majority of customers like the discount period, take advantage of this promotional material to encourage customers to buy right now .
Note: You need to end the sale as soon as possible. During the consultation process, should not be lengthy explanations about the product specifications or relevant information, let's focus on our customers benefits and pushing for action today to enjoy the promotions or limited bonus, discounts or other personal assistance services one -1 -one.
DEALING WITH DENIAL
Customers can reject with the following reasons:
+ No confidence and trust in the product
Solution: Take out the review , real feedback of current happy customers , provide information about the origin, personal contacts, ...
+ Not knowing how to use product (hard to use, ..)
Solution: Simplify everything, making the image very brief instructions, easy to understand and give dirrect support via Teamviewer, video chat,, ....
+ No financial terms
Solution: Personal discount,
+ Refuse as other merchant offer better price or hotter promotion, bonus
Currently, professional graphic design industry is a very "hot". All companies ,especially e-commerce business have at least a professional graphic designer.
For simple example, Take a look at two pictures below
Yes, The first pic must be more attractive , eye-catching :)
Graphic can provide more value for a picture !
Graphic design is a very necessary and important to the current trend of most e-commerce companies, which range from the design of products such as packaging design, boxes carton ... to the design nature of marketing strategy as Brochure display products, banner ads, cards, banners, ....
Any design that requires a professional nature, in accordance with the tastes of consumers and consistent with the company's strategy to deliver the highest business performance and reputation of the company. If the company launched any design that offends consumers, or non-professional is a very influential to the business of the company.
For Website, Blog Business Blog Affiliate product number or similar, graphics play an essential role to differentiate $ professionalism. Many Webmaster, Blogger has not invested in this segment, which is severely lacking.
Every new thread posted on the web, Blog, launched products, new services, necessary for you to "hand polished" the product illustrations and photos guide, ... to increase the intangible value to products and services
For a blog post or a new Article
# Graphics (Graphic) gives the impression to the entire contents
Example topics: What common errors do Email Marketing you bankrupt
With the following illustrations, the reader impressed with the contents of the article. Furthermore, the content is emphasized, urgent, urge to stop Marketer Email Marketing activities mistake.
Instead of writing thousands of words to express your idea or point of view, An illustration graphic image can summarize the entire contents and make reader remember for long time
In particular, for guiding post (How-to posts ) worths hundreds of words to express. Based on illustrations (which are detailed notes - understandable) can help visitors complete a project most easily
For Sale Copy sales page
On Sale Copy sales page (landing page) images demonstrate the product to encourage potential customers decide to purchase more. For example images on the DVD formatted with Plain text arenot certainly eye-catching BUT the professional graphics on the left let customers know what they will buy and how to use that product)
The client may not buy at the first time visiting the landing page, However, Attractive graphic images can make them come back later
=> Contributing the growth Conversion ratio
How to improve your graphic skills?
Quite simply, without knowledge of Photoshop, Fireworks or any other design program .All you need are:
# 1 - Collection of Icon, File graphics
On the website, the Forum, there are many useful background, icon, ... you just need to download and then separate into threads. When you need to design , It is very easy as you have anything graphic file you need.
# 2 Photo Edit software
I only use each tool Snagit to Design everything from Logo to the illustrations graphic.
Background images (Header - Footer) on a pretty cool ad pages below
Download 2 background Files above and make them yours :)
For example, I " steal " background graphic file and design my own product :
More resource article :
I found a useful article about the Infographics but forget the original URL of the article . Read it below :
The Advantages of Infographics
Creating infographics seems to be all the rage these days, but why even take the time to turn a 6-minute article into a 6-hour data visualization? We all know that a picture is worth a thousand words… but in this case, even the simplest infographic can be worth a thousand leads to your website.
So, what’s the point?
Infographics have the ability to transform a boring collection of statistics, facts and figures, into a stunning masterpiece that you won’t be able to keep to yourself. Upon finding a great infographic, the reader is overcome with a thrill of discovery- almost like an adrenaline rush, triggering desire to share. The viral nature of these graphics is the key- by creating one that people want to embed on their own site or share via social networks, the original source of the infographic receives links (aka your site). This ‘link juice’ will not only increase traffic to your site but raise brand awareness and increase search result rankings in a creative way. The custom design nature of the infographic allows for sponsored branding with official company logos, taglines, and more, making it a win-win for everyone involved.
What kinds of infographics exist?
The few answers that come to my mind: beautiful, too complicated, ’amateur hour’. However, if you sit down and take some time to look at the types of infographics that are produced, the majority of them fall into one of four categories.
“State Of”- These infographics capitalize on, well, the current ‘state of’ an industry, trend or idea. They often combine timelines with a vision of how something is changing.
“Resource“- These provide readers with a reference for a topic, and often include ‘How-To’ guides that can be repurposed and used as promotional materials.
“Compare/Contrast”- These, as you can guess, compare or contrast two or more things. They allow one to inject humor into content and trigger public debate.
“Evolution”- Evolutionary infographics provide food for thought in a TV game show sort of way. They establish the source as an authority, and can lead to deep discussions about the history of something and its change over time.
Design Comes Second to Simplicity
The whole point of making an infographic is to make learning information easier, less time consuming, and more memorable. Typically, the easier something is to understand, the more enjoyable it becomes. For the ‘link bait’ to be effective, however, the content must be high-enough quality to encourage others to want to share. Often, marketers decide they want to make an infographic with a pre-conceived design layout, and have exactly what they want it to look like in their head. Then they go mining for the data. This is the complete opposite of what should be done!
In order to build rich content for an infographic, one should first follow the data and retrieve as much as possible. The data mining process is kind of like skiing- you should always leave the house with more layers than you think you need, and you can gradually take off what you don’t need. The same applies for data collection: more is always better. After you have the data, then you identify recurring themes and select relatable information that can be used together in one visualization. Once you have done this, the design for the data will become almost apparent, and it will be easy to decide the best and simplest ways for the information to be displayed.
A final note when mentioning infographic design- always think about distribution. The image should be shareable… that’s the reason you made it in the first place… and easily shareable. If the infographic is too tall and skinny, or too wide, it may not post correctly to social media sites, especially Facebook. One must always think about what will happen to the infographic after it leaves their desk, and design accordingly. Many infographics have been made into poster prints and even books! Don’t miss the chance to hang on someone’s bedroom wall just because of poor design.
It is safe to say that we at Blue Wheel Media have an overwhelming obsession with data visualizations. Even if you have the slightest interest in infographics, take a look at these sites (preferably when you have a ton of free time, because you wont be able to stop). I won’t tell you which one is my homepage, but you can guess.
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